Bacardi Ltd & Michael Schumacher - TV Commercial
When seven-time Formula 1 World Champion Michael Schumacher goes out for a night on the
town, he leaves his car at home. That's a message Bacardi Ltd. is hoping consumers will
follow as the liquor company on Wednesday unveiled its Champions Drink Responsibly
advertising campaign featuring Schumacher as the global social responsibility ambassador.
Bacardi's campaign is unique in that it doesn't highlight any brand -- its portfolio
includes its rum, Dewar's whisky, Grey Goose vodka and Bombay Sapphire gin, among
others -- but is a message delivered by the corporation.
Embed code for Blogs
Simply copy and paste the following HTML code below into your blog, website, or MySpace profile.
Copy to Clipboard
Share this video:
Simply click the button below and select your social bookmarking site.
Tag Cloud
Category: Public Benefit
When seven-time Formula 1 World Champion Michael Schumacher goes out for a night on the
town, he leaves his car at home. That's a message Bacardi Ltd. is hoping consumers will
follow as the liquor company on Wednesday unveiled its...
Views: 31432
Category: Environment & Global Warming
The 11th Hour examines the human relationship with earth from its earliest glimmers of innovation, to the challenges humanity faces in the present, to the possibilities of the future. The film posits that in many ways, humanity has...
Tags:
future generations, blue planet, ecology, nature, humanity, earth, leonardo dicaprio, tags: 11th hour
Views: 18492
Category: Science & Technology
The 5,700 square-foot, triplex penthouse offers rare and breath-taking views looking downtown over the lush green park. This NY apartment has two outdoor terraces and an Italian designed spiral glass & metal staircase. Esquire...
Views: 10444
Category: International & Intercultural
The year 2007 marked the 150th anniversary of the selection of Ottawa as Canada's capital. A century and a half ago, Queen Victoria accepted the recommendation of her senior officials
and chose Ottawa as Canada's seat of...
Views: 11376
Category: Science & Technology
After an absence of twelve years, former F1 driver and ITV-F1 pundit Martin Blundell returns to the Formula One cockpit with the AT&T Williams team. Having started his career with the team, his return commences with a seat fit and...
Tags:
martin blundell, f1, race car, formula one, grand pix, technology, simulator, virtual, silverstone, att&t, williams, toyota, driver, safe driving
Views: 17423
Category: Environment & Global Warming
The Healthy Planet 2010 Goals are a road map for Johnson & Johnson to be one of the most environmentally responsible companies in the world. The goals touch all aspects of our business. Each Johnson & Johnson employee will...
Tags:
environment, clear water, gas emissiones, health care, johnson & johnson, healthy planet 2010, solar pane, carbon dioxide, green power leadership, world wildlife fund.
Views: 15571
Category: Environment & Global Warming
AN INCONVENIENT TRUTH. Featuring Al Gore, the film is produced by Laurie David, Lawrence Bender and Scott Z. Burns. AN INCONVENIENT TRUTH, offers a passionate and inspirational look at one man's fervent crusade to halt global...
Tags:
method, save, energy, innovation, initiative, seconds, 18, wal-mart, agency, environmental protection, lawrence bender, environment, global warming, compact fluorescent, light bulb, incovenient truth, yahoo
Views: 24945
Category: Public Benefit
War, terrorism and humanitarian catastrophes are sad realities in many parts of the world. For the most part, our perception of this world is shaped by the media and by pictures. Within this context, film has a particularly important...
Tags:
formula 1, christopher lee, sharon stone, richard gere, unicef, humanitarian, tolerance, gala, peace, charity, bmw, benefit, public
Views: 13057
Category: Arts & Humanities
AT&T and WilliamsF1 confirmed a title sponsorship agreement today and the Formula One team will be known as the AT&T WilliamsF1 Team from the start of the 2007 season. The significant commercial agreement was announced...
Views: 11253






















Graham Rahal "Hands on the Wheel" PSA
American Cancer Society: PSA 2
Tips to prevent falls
Volvo: Vision 2020
George Clooney: Reporting from Darfur Part 3
American Lung Association: Asthma Walk
IBM Release of Blade Center
Cure Search - Hair
Live: The World Inhaler Wrestling Championship - PSA
UNICEF Child friendly spaces offer hope and help for children after Cyclone Ivan
Volvo: XC60 Concept Car
Robert Patrick - Live Earth PSA
UNICEF: Mandela Institute seeks new solutions to social and educational challenges
Greenpeace: Karli Thomas, Greenpeace Oceans Campaigner